The Goodness Project began when Bill Fletcher walked behind the building of a small church he and his wife had planted, and saw a man rummaging through the dumpster. His heart was moved with compassion for the people in that city.

Bill returned with a vision for their very first outreach. With very little money, absolutely no resources, and a call to feed the working poor, Bill and Rachelle Fletcher stepped out in radical faith to put on a full Thanksgiving dinner with all the trimmings. Two thousand people showed up and their little church experienced explosive growth.

Their vision expanded beyond their small town into the Mid-Cities area of Dallas-Fort Worth. Bill began partnering with companies to provide resources, and in 1999, they moved into their first stand-alone building in Haltom City and hosted an outreach where over 8,000 people received food and toys.

For the next four years, they continued to hold annual outreaches and started a weekly distribution to serve the community. Eventually they opened a food bank in Haltom City where they daily served the hungry.

In 2002, the Goodness Project was born. With two small children, Bill and Rachelle left their pastoral positions to work full time to serve families in crisis. With their families rallying around them with support, sacrifice, and loads of hard work, the Fletchers developed a staff and a strategy to resource massive amounts of product needed by the working poor from large-scale companies like Frito Lay, Bed, Bath & Beyond, and more. Today, the Goodness Project partners with companies like Walmart and Amazon to exponentially distribute resources to families facing crisis and disaster.

In 2005, a pastor in Canada, where Bill was born and raised, caught Bill’s vision to serve the working poor. Along with Ron and Ann Mainse from 100 Huntley Street and Church on the Queensway in Toronto, they filled up the church building four times, providing free computers, food and toys.

When Hurricane Katrina devastated New Orleans, 100 Huntley Street activated their listeners to partner with The Goodness Project to help the hardest hit areas not being served. This led to a deeper partnership and a strategic nationwide tour across Canada, which ignited exponential growth.

Bill and Rachelle now resource other non-profit organizations, getting them the goods they need at the lowest cost possible. Their motto is, “It’s not just about doing good; it’s about showing goodness to our neighbors.”